V–R
I'm Vikram Rojo (he/him), a designer who pairs product strategy with agentic production at high-growth enterprise startups. I use AI to expand what gets prototyped and user experience to evaluate what works. Here's my resume.md.
Trusted with product at
I’m a product designer with over a decade of experience working primarily in B2B SaaS and developer tools. I specialize in translating complex problems into interfaces that feel native to the people using them. My fundamentals span the full product stack: interaction design, design systems, research, Figma prototyping and production-ready files, with frontend competency to prototype in code and work in lockstep with engineering.
I’ve joined teams as a founding designer and operated inside larger EPD orgs—both shapes suit me. More recently I’ve expanded into adjacent product marketing work and deepened my AI toolset regularly working with Claude Code, Subframe, and Agentation, and adopting custom skills for content marketing and frontend design to extend my contributions.
I’m currently advising Sleeve.fm in a GTM and product capacity, repositioning the product as an email marketing tool for creators. Locally, I work with graduate students at Mighigan State University’s College of Music, to record, release and promote their repetoire.
Built with Astro 6, designed using Claude Code, Paper and DaisyUI v5. Content is authored in markdown using typed content collections. The hero background is a real-time interactive ASCII field rendered with textmode.js, a WebGL2 creative coding library — the plasma reacts to cursor position. An email newsletter is currently under development. The source is open on GitHub.
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GTM Lead at Minka
Sep 2024 – Mar 2026
- Led company-wide rebrand, defining visual identity, messaging, and standardized sales materials across all customer touchpoints
- Built pricing strategy and standardized contracts process to support GTM positioning and reduce deal friction
- Drove pipeline growth through content marketing and advertising initiatives
→ See 1 release
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Senior Product Designer at Cypress
Sep 2022 – Jun 2024
- Led Branch Review product, a GitHub-integrated PR comparison tool eliminating manual before-and-after test suite comparisons across branches
- Contributor on Debug Page Run Navigation (v12.9), enabling cross-run traversal in the local Cypress app to streamline CI debugging for projects with multiple runs per commit
- Contributor Test Run Analytics, surfacing historical duration trends and estimated CI savings
- Led triad through discovery and delivery on Git integrations; conducted customer interviews and organized rapid research methods
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Senior Product Designer at WorkOS
Apr 2021 – Jun 2022
- Joined as first design hire, operating in a dual designer/PM capacity; brought engineering to a weekly release cadence while aligning with founders on quarterly priorities
- Shipped Custom Domains (Google OAuth), MFA API, Debug SAML Sessions, Setup Links, Support Roles, Dynamic SAML Configuration, and Demo Credentials for Okta onboarding
→ See 14 releasesCustom Domains for Google OAuth | WorkOS
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Senior Product Designer at LaunchDarkly
Sep 2018 – Apr 2021
- Established design team foundations: research practices, discovery methods, and a StorybookJS component library that shortened prototyping cycles
- Shipped Smarter Experiments with Traffic Allocation Rules, Flag Archive Workflow, Feature Flag Filters, and Saved Dashboards
- Conducted usability studies and improved dashboard information architecture
→ See 8 releasesLaunched: Run easier, smarter experiments with new traffic allocation rules | LaunchDarkly
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Product Designer and Frontend Developer at Multiple
Jun 2010 – Jun 2017
At Gigster (2017), Persista (2016), Verdigris (2014), I held a Product Design role, owning areas such design libraries, marketing sites, landing page conversion flows, and feature design. At Altius Education (2012) and Pryor Design (2010), I worked as a hybrid UX Designer and Drupal Developer. I was trained through the Whitespace Designer Accelerator (2016) with mentorship from designers at Dropbox, LinkedIn, and Google.